Marketing Automation
Revenue that runs while you sleep.
Well-built automated flows typically generate 25 to 40% of total email revenue, on autopilot. We design, build and optimise the flows doing that work.
- Klaviyo Partner
- Email + SMS
The Flows Every Brand Needs
Personalisation at scale without adding headcount. Every message lands at the right moment because behaviour, not a calendar, triggers it.
Welcome & Nurture
First impressions, automated: a welcome series over the first week that introduces the brand and converts subscribers into first-time buyers.
- Welcome Series
- Lead Nurture
Abandoned Cart & Browse
A three-email cart sequence can recover 5 to 15% of abandoned carts, plus softer browse abandonment nudges for the window shoppers.
- Cart Recovery
- Browse Abandonment
Post-Purchase & Loyalty
Thank-yous, review requests and cross-sells that turn one order into a habit. Retention is the cheapest growth you'll ever buy.
- Review Requests
- Cross-Sell
Win-Back & Sunset
Lapsed customers re-engaged at 60 to 180 days, and inactive subscribers retired gracefully to protect your deliverability.
- Win-Back
- List Hygiene
Highest Impact
First
We don't build forty flows on day one. We start where the money is: welcome, abandoned cart and post-purchase, then expand as the value proves itself.
01
Map the Journey
We chart your customer lifecycle and find the moments where an automated message would genuinely help rather than annoy.
02
Build & Personalise
Flows built in Klaviyo or HubSpot with segmentation, dynamic content and timing tested against your actual data.
03
Optimise Relentlessly
Subject lines, send times, offers and sequence length all get tested. Small percentage gains on automated revenue compound beautifully.
Automation Frequently Asked Questions
Which automations should we build first?
Welcome series, abandoned cart and post-purchase, in that order. They're the highest-impact flows for almost every brand, and they prove the value before you invest further.
Will automation make us sound robotic?
Done badly, yes. Done well, the opposite: messages arrive precisely when they're relevant, written in your voice. Customers experience it as attentiveness, not automation.
What about SMS?
Powerful for time-sensitive moments like cart recovery and delivery updates, and built into Klaviyo. We use it sparingly and with proper consent, because trust is worth more than any single send.
Ready to automate your revenue?
Get a free flow audit showing which automations you're missing and what they'd earn.